Welcome to the Feel Your Boobies® store. Here's where you can SHOP4 Boobies and find fun and unexpected ways to remind yourself and others about a habit that can save your life. Remember, 100% of net profits from merchandise sales support the Feel Your Boobies® Foundation and our "Are You Doing It?"® campaign. We're more than just a fun slogan, we're "a friendly reminder when you least expect it." Thanks for helping us grow our Reminder Campaign. Feel Your Boobies® is a breast cancer non-profit campaign whose mission is to utilize unexpected and unconventional methods to remind young women to "feel their boobies".