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This contest focused on getting people to embrace the "feel your boobies" campaign and show us, in video that was 60 seconds or shorter, how they remind their friends to "feel their boobies". The result? A whole lot of awesome entries from primarily college students. Nearly 90 entries from nearly all 50 states, 1/2 million page views, and nearly 30,000 votes proved the contest to be a success. The winning video was awarded $10,000 and now videos are featured on our YouTube Channel, which in the Fall of 2010 was ranked in the Top 25 Most View Non-Profit Channels on YouTube and the Top Viewed Breast Cancer channel. Now that's a lot of reminders...and the kind that live on and on!" |
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